Nutritional supplements and nutraceuticals now make up a huge and expanding sector of consumer spending. In the United States spending in this area is estimated to in the region of twenty-five billion dollars a year. Affluent consumers, particularly baby boomers, are a key demographic that is driving this market. The following is a brief overview of some popular products and their positive health benefits.
Green foods: foods such as wheat grass, barley grass, chlorella and spirulina have demonstrated a marked beneficial effect on cholesterol levels, blood pressure and inflammation. Much of this is thought to be due their high levels of the compound chlorophyll. In addition to these benefits, it also helps the blood to carry oxygen and is a powerful internal deodorizer.
Fish oil: Numerous studies have been conducted into the effects of fish oil consumption on human health. Simply put, it is one of the best all-round nutrients one can take. It has been found to combat inflammation, have a positive effect on bone health, brain health, preserve muscle mass and have marked anti-ageing properties. To cap it all, it is an inexpensive nutrient that even people on a budget can afford.
CoQ10: this is a powerful anti-oxidant and an essential nutrient for cellular health. It has been shown to have positive effects on cardiovascular health, inflammation, and energy production. Also, CoQ10's beneficial effects on the mitochondria of the body's cells is thought by some anti-ageing experts to be a critical aspect of life extension.
Curcumin: the promise shown by this ancient spice as an anti-cancer agent has made headlines in recent years. It is also a powerful anti-inflammatory that can be of great benefit to those suffering with inflammation-related health issues. It is thought to do this by reducing or inhibiting levels of an enzyme known as COX-2. It is also thought to assuage inflammation by stimulating the adrenal glands to release more of the natural steroid cortisone.
Probiotics: poor digestive function is the bane of many older people in the developed world. Symptoms like bloating, constipation and gas are all-too common and indicate problems in the digestive tract. A lack of good bacteria in the gut is often to blame, and this can be restored with a good probiotic. It should be noted that here are many different kinds available, and consumers may have to experiment to find one that suits them.
Glucosamine sulphate: this is another supplement that can be hugely beneficial for older people. Joint pain and impaired mobility is something of an epidemic among older folks and many look for supplements that can help. Glucosamine sulphate can help to keep cartilage in good health and thus stave off the onset of joint problems. However, as with many supplements, it may interact with certain drugs, so medical advice should always be sought before taking it.
The market for these kind of nutritional supplements and nutraceuticals is expected to continue growing. The developing demand for them in markets such as China demonstrates how people everywhere are taking a proactive role in their health. By bolstering their intake of crucial nutrients they can be sure they are giving themselves a better chance of excellent and lasting health.
Green foods: foods such as wheat grass, barley grass, chlorella and spirulina have demonstrated a marked beneficial effect on cholesterol levels, blood pressure and inflammation. Much of this is thought to be due their high levels of the compound chlorophyll. In addition to these benefits, it also helps the blood to carry oxygen and is a powerful internal deodorizer.
Fish oil: Numerous studies have been conducted into the effects of fish oil consumption on human health. Simply put, it is one of the best all-round nutrients one can take. It has been found to combat inflammation, have a positive effect on bone health, brain health, preserve muscle mass and have marked anti-ageing properties. To cap it all, it is an inexpensive nutrient that even people on a budget can afford.
CoQ10: this is a powerful anti-oxidant and an essential nutrient for cellular health. It has been shown to have positive effects on cardiovascular health, inflammation, and energy production. Also, CoQ10's beneficial effects on the mitochondria of the body's cells is thought by some anti-ageing experts to be a critical aspect of life extension.
Curcumin: the promise shown by this ancient spice as an anti-cancer agent has made headlines in recent years. It is also a powerful anti-inflammatory that can be of great benefit to those suffering with inflammation-related health issues. It is thought to do this by reducing or inhibiting levels of an enzyme known as COX-2. It is also thought to assuage inflammation by stimulating the adrenal glands to release more of the natural steroid cortisone.
Probiotics: poor digestive function is the bane of many older people in the developed world. Symptoms like bloating, constipation and gas are all-too common and indicate problems in the digestive tract. A lack of good bacteria in the gut is often to blame, and this can be restored with a good probiotic. It should be noted that here are many different kinds available, and consumers may have to experiment to find one that suits them.
Glucosamine sulphate: this is another supplement that can be hugely beneficial for older people. Joint pain and impaired mobility is something of an epidemic among older folks and many look for supplements that can help. Glucosamine sulphate can help to keep cartilage in good health and thus stave off the onset of joint problems. However, as with many supplements, it may interact with certain drugs, so medical advice should always be sought before taking it.
The market for these kind of nutritional supplements and nutraceuticals is expected to continue growing. The developing demand for them in markets such as China demonstrates how people everywhere are taking a proactive role in their health. By bolstering their intake of crucial nutrients they can be sure they are giving themselves a better chance of excellent and lasting health.
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